Marketing & Sales manager

Responsibilities:

Sales Development

  • Working with sales executives on approaches to building business.
  • Day to day management of the sales team ensuring they are on track for achieving KPI’s.
  • Setting sales and marketing KPI’s to manage activity within the team.
  • Training the sales team on sales techniques and giving marketing advices.
  • Ensuring the sales team update the CRM effectively with all appropriate data.
  • Devise qualified prospects lists by market, leads and suspects from established marketing campaigns plus – – current business partner relations.
  • Attending meetings with customers alongside sales consultants.
  • Conduct vendors & members accounts maintenance, inquiry calls, outside sales calls, qualification calls, prospects visits, site visits and varied sales activities, as needed to support the business activities.

Marketing Strategy

  • Overseeing all marketing activity and ensuring it fits with the marketing strategy.
  • Sending marketing emails to customers via the CRM.
  • Managing the company’s social media accounts and posting relevant content.
  • Arranging for the company to attend relevant industry events and conferences.
  • Putting together a content marketing strategy for the company.
  • Making sure the company is Search Engine Optimised to maximise inbound sales opportunities.

Reporting to Management

  • Reporting on activities towards targets to the company directors.
  • Stimulate sales activities to attain or exceed revenue objectives on monthly, quarterly and yearly basis.
  • Update and maintain continuously internal marketing database to precisely reflect sales activities and prospect status.
  • Support preparation of perfect monthly, quarterly and yearly sales projection along with pipeline reports.

Requirements:

  • Proven experience in Interpreting data, analysing results using statistical techniques
  • Strong math skills (e.g. statistics, algebra)
  • Experience in data mining
  • Understanding of machine-learning and operations research
  • Experience using business intelligence tools (e.g. Tableau) and data frameworks (e.g. Hadoop)
  • Analytical mind and business acumen
  • Motivated & Problem-solving aptitude
  • Excellent communication and presentation skills